Amazon Prime Day is fast approaching, but there’s still time to get ready for one of the year’s biggest online sales events.

‍

Last year, Prime Day shattered records with more than 375 million items purchased worldwide, saving Prime members more than $2.5 billion on deals across the Amazon store.

‍

This year is expected to be even bigger, so sellers must prepare thoroughly for a surge in orders, especially when it comes to logistics and delivery.

‍

Here are 4 key strategies to maximize visibility and drive significant revenue growth.

‍

1. Ship with Fulfillment by Amazon (FBA) approved carriers
Partner with carriers who have approved access to Amazon’s fulfillment centers to ensure your shipments are accepted, processed efficiently, and shipped with high on-time delivery (OTD) rates. This partnership provides 1-2 day delivery times, compared to the 10-14 day service from non-approved carriers. By working with reliable FBA-approved carriers, you can mitigate long wait times at Amazon locations and ensure your shipments are delivered efficiently.

2. Prioritize inventory positioning
Conduct a swift review of your current inventory levels at Amazon’s fulfillment centers. Ensure that your stock is adequate to meet the anticipated spike in demand, using historical sales data to accurately forecast items and location demand for Prime Day.

‍

​​If stock levels are low, prioritize sending additional inventory to demand areas to meet Prime Day delivery expectations. Leverage LTL 2-day and same-day shipping options to quickly move your inventory to the right fulfillment centers in the final days leading up to Amazon Prime Day.

‍
3. Provide accurate paperwork and proper loading
Ensure your bill of lading - the critical source of truth for each shipment - is accurate. Following Amazon’s loading best practices, ensure your shipments are properly palletized or floor-loaded for efficient pick-up and loading. This ensures that your shipments are handled smoothly and reduces the risk of delays or errors during the delivery process.

‍

4. Use technology to cut shipping costs
Reduce shipping costs during high-demand periods like Prime Day with Mothership’s advanced technology and competitive rates. By leveraging aggregated customer volume, Mothership offers rates up to 40% lower than traditional carriers. Our system automatically optimizes routes and shipping methods to ensure cost-effectiveness without compromising delivery speed.

‍

Mothership streamlines Prime Day logistics with advanced technology, FBA-approved status, and a reliable carrier network. Easily book shipments through our intuitive dashboard for fast scheduling and affordable $25 appointment fees while our automated systems handle processing and keep you informed.

‍

‍Start a quote now and partner with Mothership to make this Prime Day your most successful yet.

‍